Rebranding the Knicks: Steve Stoute takes on Stephen A. and Max s questions, First Take

Part 2: Part 3: Founder and CEO of Translation and United Masters, and rebranding consultant for the New York Knicks, Steve Stoute, joins First Take to discuss being hired by Knicks owner James Dolan to turn around the New York franchise, a move he compares to the Toronto Raptors calling on Drake to helping with their branding. , FirstTake, NBA Subscribe to ESPN+ Get the ESPN App: Subscribe to ESPN on YouTube: Subscribe to ESPN FC on YouTube: Subscribe to NBA on ESPN on YouTube: Watch ESPN on YouTube TV: Exclusive interviews with Rachel Nichols Stephen A. Smith on ESPN ESPN on Social Media: Follow on Twitter: Like on Facebook: Follow on Instagram: Visit ESPN on YouTube to get uptotheminute sports news coverage, scores, highlights and commentary for NFL, NHL, MLB, NBA, College Football, NCAA Basketball, soccer and more. More on