Ellen Gallaghers artwork De Luxe

Take a closer look at artist Ellen Gallagher s DeLuxe with assistant curator Carine Harmand. DeLuxe is a grid of sixty individuallyframed prints. The imagery is based on magazines dating from the 1930s to the 1970s aimed at AfricanAmerican audiences, many of which feature advertisements for improvements including wigs, hair pomades and skin bleaching creams. Gallagher transformed these images using a variety of printing techniques, combining traditional processes of etching and lithography with recent developments in digital technology. She also made modifications by cutting and layering images and text and adding a range of materials including plasticine, glitter, gold leaf, toy eyeballs and coconut oil. Her witty and sophisticated interventions emphasise the complex construction of identity. Subscribe for weekly films: