Hiphop has risen from humble street beginnings and become a worldwide phenomena. Having irrevocably changed the musical landscape, the genre has seen many of its stars attain wealth and power that they never believed possible. The style of rappers has infiltrated other industries, with clothing manufacturers making a mint from street wear, and marketing people utilizing slang and hiphop fashion to sell products. This fascinating documentary illustrates the huge influence hiphop has over 21st Century culture, and talks to some of the major players in the rap game. Among those featured are Busta Rhymes, Cypress Hill, Snoop Dogg, Melle Mel, Fat Joe, Mos Def, and many more редкое познавательное кино:)