Ol Pejeta Conservancy, The Worlds Most Eligible Bachelor
OgilvyOne Africa The last living Northern White Rhino cannot mate naturally and we needed a source of funding for research into Artificial reproductive techniques, to enable him to breed through Southern white Rhino surrogates. The campaign dubbed The World s Most Eligible Bachelor created a Tinder Profile where users could swipe right and donate to his cause. Credits: Advertised brand: Ol Pejeta Conservancy Advertising Agency: Ogilvy Mather Africa, Nairobi, Kenya Regional Creative Director: Joao Espirinto Santo Regional Managing Director: Mathieu Plassard Creative Director: Alemu Emuron, Kwame Nyongo, Max Ngari Art Director: Sid Tomkins, Peter Hahn Copywriter: Alemu Emuron, Chris Wall Photographer: Black Bean Productions, Churchill Oele Agency Producer Heeral Gandhi Programmers Vimal Kaul, John Nguru PR Team Naomi Mutua, Catherine Karongo Ogilvy London PR, Ogilvy Mumbai
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