Bollywood: The Greatest Story Ever Told Trailer ( Rakeysh Omprakash Mehra, Jeff Zimbalist)

We love it. We hate it. We see it as regressive. We see it as modern. Melodramatic or Mythic Bollywood. Some say it s the only culture that holds India together. Others say it s the most corrupting influence on Indians and should be banished from their shores. A love a affair that has lasted over 70 years between almost 2 billion people worldwide. Not only does it refuse to stop, it keeps on growing. Embracing it s most important, it s most vilified, it s most loved element: the song and dance. No Bollywood film needs to be called a musical. It needs no such excuse. It just is one. Regardless of the genre. (Source:Cannes Festival)