What does science require and desire in the postmodern society of chances and threats ,smart

Consumer purchase decisions will get more complicated. Consumers utilize a variety of mediums to make purchasing decisions, from YouTube to Facebook, and it s getting increasingly difficult to categorize the individuals who buy specific things. Consumer classifications such as mainstream, premium and low end are beginning to fade. The segmentation process is becoming increasingly difficult. A buyer can purchase one highend goods and one lowend product at the same time. People make purchasing decisions based on an unequal combination of emotions and logic. They may have no emotional attachment to flying, thus the cheapest product will suffice. However, when it comes to a luxury bag, they may disagree. More organizations are learning to offer personalized products and designs as a result of big data, social media, and flexible production. This tendency is spreading to a rising variety of businesses, including the health care industry. While pharmaceutical corporations continue to treat all patients