Genero Presents: Other Lives Beat Primal (by Miguel López Garrido)

Partnering with trio Other Lives, Genero invited filmmakers across the world to create the official music video for Beat Primal from their brilliant third album Rituals. After receiving some incredible submissions, we will be premiering the best in the lead up to Other Lives announcing the official selection. Subscribe on Youtube to be the first to watch: Full brief: More from Other Lives: Directed