The Mental Health Day

A social experiment with an actor pretending to be mentally ill and experiencing the reactions of people on the street in Ilford, East London. The experiment was carried out on World Mental Health Day in 2010, which runs every year October 10th. The experiment is also a comment on consumerism, as most people just shoot a short glance as they stumble around blindly consuming and shopping, slaves to the desire of owning some piece of useless crap. A small number of people stopped to challenge what was happeni