Alexa Loses Her Voice Amazon Super Bowl LII Commercial

Alexa Loses Her Voice Amazon Super Bowl LII Commercial Alexa, who won USA TODAYs 30th Ad Meter Well, um me. Alexa lost her voice but won the day in a funny, cameofilled ad for Amazons Echo device. Ad Meter, presented by Kia and sponsored by Sprint, is a ranking of Super Bowl commercials based on consumer votes. The winning ad opens when Alexa gets a common question: Whats the weather Amazons virtual assistant answers in her familiar, soothing voice, In Austin, its 60 degrees with a chance. .. and then she coughs and conks out. Amazon founder and CEO Jeff Bezos, as himself, is reassured by his uncertain staff that replacements are at the ready. Among those who try and spectacularly fail to fill Alexas virtual vocal cords are Gordon Ramsay, Rebel Wilson, Cardi B and Sir Anthony Hopkins. When Alexas voice returns, so does she. No explanation is offered for what happened to her. But, hey, it is flu season.