Why wait until its too late Leo

The most beautiful words are often spoken when somebody has past away. That s why DELA, a funeral insurance company started an initiative. Why wait until it s too late, say something wonderful today. This is the story of Leo who we helped to surprise his wife with a speech that was broadcasted nation wide and was used as a commercial and a documentary to inspire others. The campaign won a Grand Prix at Cannes Lions 2013 and this is part of the sequel.