Starbucks vs Mc Donalds Strategic Operations and Supply Chain Management

Brewing Competition for Starbucks an analysis of the coffee supply chain and how Starbucks and McDonalds are using different strategies to compete for market dominance. Contributing Authors: James Tang Sean Boss Ashley Broering Dilip Pallapothu Natalie Sim This assignment has been submitted as an assignment for part of the unit Strategic Operations and Supply Chain Management a core unit of the University of Western Australia fulltime intensive MBA program. Course instructor: Associate Professor Paul Bergey. Clips have been taken from various videos on Starbucks and McDonalds corporate channel and related videos. Sound track 1: Lights Dim by The American Dollar Sound track 2: Stephen Anderson (OST from Tahiti Ocean Voyage) Edited on Adobe Premiere Pro Creative Suite 6