GUESS Jeans Fall 2011 Campaign Featuring Amber Heard

This Fall, GUESS once again partners with famed photographer, Ellen Von Unwerth, to shoot rising talent, Amber Heard, and Silvu Tulu, in a love story that makes the timeless tale between a saloon singer and a lone cowboy fresh and exciting. The classic, blackandwhite images are reminiscent of the 1950 s and 1960 s western film classics that defined a generation. Cuffed, skinny jeans, cropped denim jackets, knit bustiers and retroinspired dresses set the tone for the campaign a sexy, love story. The men s pieces draw the viewer into the western traveler with his denim jackets and leather bombers, western inspired wovens and worn in jeans which serve to compliment the women s collection. Through a precise balance of closeup and scenic photographs, Ellen s lens transports the audience out west to an unidentified bus stop where a love story between the two leading characters begins to unfold. Whether it s a private glimpse of our heroine lounging in her seat, primping