Jesse Schell The Pleasure Revolution: Why Games Will Lead the Way ( GSummit SF 2013)

Check out our next GSummit event Learn more about gamification by reading our blog: Recorded at GSummit SF 2013: In the 21st century, it turns out that the principles for designing videogames have become the principles for designing everything. In this talk, Jesse explains why gamification is only the tip of a much larger iceberg that is influencing all of society, and he will go into some detail about best practices for using pleasure to improve the motivation