Eternal K Hole of the Spotless Mind

Timmy Davis is not an alcoholic. But like many twentysomething students, he s worried he may be drinking too much. And cutting down isn t easy. The feelgood memory associations that our minds create between the sight of a cold pint of beer and pleasure, for instance lead to the cravings that sustain addictive behaviour, and cause us to relapse. Dr. Ravi Das is a neuropsychopharmacologist at University College London whose research explores whether we can intervene in addiction by weakening those m