Scottsdale woman blames mental illness for infamous mask rant at Target

A Scottsdale woman who went viral in early July for recording herself ripping masks off a rack at Target says the incident was the result of a diagnosed but untreated mental illness. Melissa Rein Lively recorded the rant on July 4th at a Target in Scottsdale. She can be seen throwing masks off of their hangers as she goes on a profanitylaced tirade, adding No Im not doing it Im not doing it When confronted by Target staff, Rein Lively screams, What I cant do it because Im a blonde white woman She then references a 40, 000 Rolex along with more profanity.