Toronto Rising: Mini Doc on Drake producer Noah 40 Shebib, Native Instruments

We present a tour of Toronto, home town of Noah 40 Shebib, the legendary, awardwinning producer of Lil Wayne, JayZ, Nas, Sade, Alicia Keys, PartyNextDoor, Action Bronson, and most notably Drake. We visit studios past and present, and talk with some of his many collaborators in the Toronto scene, to tell the story of how he and Drake made Canadian rap famous around the world. 40 has teamed up with Native Instruments to create 40S VERY OWN KEYS and 40S VERY OWN DRUMS the latest additions to our Play Series portfolio. Tap straight into the genredefining sound of 40s productions with two custom instruments packed with keys, synths, and pads plus crisp, heavyweight drums, all designed with intuitive controls that let you dial in his signature underwater sound right off the bat. Check out our studio interview with him: Check out 40 S VERY OWN instruments: