How 100 Billion Cranberries Are Harvested In 6 Weeks, Big Business

Starting in midSeptember, Ocean Spray farmers across the Northeast start hustling to harvest 100 billion cranberries in just six weeks. But just as harvest was beginning this year, a TikTok featuring a bottle of Ocean Spray Cranraspberry juice went viral. Soon, retailers struggled to keep cranberry juice on shelves as millions recreated the video. For Ocean Spray, the sudden demand made a rushed harvest even harder. The company had to hire seasonal employees and increase production. Business Insider visited a Massachusetts bog and manufacturing facility to see how the company s handling demand, harvest, a pandemic, and an upcoming holiday season all at once. MORE BIG BUSINESS VIDEOS: How Toilet Paper Companies Dealt With The 845 Demand Spike, Big Business How Ben Jerrys Makes Nearly One Million Pints A Day, Big Business How Airplane Interiors Are Designed, Big Business www.