What Is Matcha and Why is Everyone Obsessed With It

The green powder is everywhere, showing up in baked goods, ice cream, and even your morning latte. But what IS matcha, and how does it differ from normal green tea Eater Drinks editor and Consumed host Kat Odell digs in to the production process of the drink some call the cleaner answer to coffee. For more episodes of Consumed, click here: Eater is the onestopshop