The Greatest Gift, Sainsburys Ad, Christmas 2016

Presenting the new Sainsburys Christmas Advert a joyous Christmas musical created in stop frame animation featuring vocals by James Corden. It tells the story of Dave, a hardworking and devoted Dad, who realises that the greatest gift he can give people this Christmas is his time. As the first snow falls, we find our hero Dave caught up in the Christmas whirlwind all he wants to do is to get home to spend time with his family, but all sorts of Christmas duties and calamities are getting in his way. That is until he sees a gingerbread man on his daughters bedside table that theyve made to look like him. That gives him a genius brainwave Gather your family around to enjoy this very special Christmas story. ,ChristmasIsForSharing This year, weve worked in partnership with Great Ormond Street Hospital to help families be together. Over 50 of children treated at Great Ormond Street Hospital are from outside of London, so were raising money to fund accommodation that means patients families can sta