How Starbucks Became An 80 B Business

In its 47year history, Starbucks has transformed from a single coffee bean store in Seattle to a 30, 000 cafe international coffee power house. But massive expansion hasn t come without growing pains. It s no secret that Starbucks has been struggling to get U. S. customers to frequent its cafes more often. While sales have been positive, the number of customer visits continues to stagnate. Samestore sales, a key metric in the restaurant industry, have dwindled over the last 12 months as competition heated