365, Prada Spring, Summer 2019 Womenswear Advertising Campaign Double Exposure

Instead of one, many. In place of a single womens campaign film, for Spring, Summer 2019, Prada 365 presents a multifaceted moving image identity, five individual shorts exploring and expounding the concept behind the Prada womenswear show, yet reframed and reenvisaged through the lens of cinema. Gigi Hadid stars as Sidonie. Film: Willy Vanderperre Styling: Olivier Rizzo Creative Direction: Dja Music: Frederic Sanchez Director of Photography: Benoit Debie