Back To Reality, Marvin Collard

Back To Reality is a selffilmed video that I shot during Fall Winter of last year. Observing the world we live in, so much of our lives is spent online. It s increasingly effortless for people to lose touch with reality, when you can fall into the trap of scrolling through 10 second reels on a neverending loop at any given time of day all whilst feeling the need to keep up with this to stay relevant. These daily habits take us away from the present and more often than not, prevent us from apprecaiting the current moment. With this video, I hoped to create something that serves as a reminder, both for myself and anyone watching, of the core values embedded in freeride culture. My goal is to inspire others to embrace their passions in a way that feels authentic to themfree from the constraints of trends or the pursuit of a handful of virtual likes. True to the culture. True to yourself. Marv