In Olympics launch, Adidas seek to broaden sport appeal
Adidas CEO Bjorn Gulden wants the brand to make shoes and apparel for a wider variety of sports, a departure from its previous strategy of focusing more deeply on fewer sports. For more News Digital News Raw Cuts, click the link below: Subscribe to the ABSCBN News channel Watch full episodes on iWantTFC for FREE here: Visit our website at Facebook: Twitter: Instagram: , BreakingNews, LatestNews, ABSCBNNews
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