Italys FIAT 500 failed to generate any public interest when it made its U. S. debut in 2011. They wo

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Italy s FIAT 500 failed to generate any public interest when it made its U. S. debut in 2011. They would find massive success the fallowing year after securing a spot to play a 30 second ad during the 2012 Super bowl and the rest is history, this is the complete full commercial.