The Ride: Starring Kendall Jenner

For its SpringSummer 2019 ad campaign, Longchamp revisits the theme of its first mini film The Encounter which was a big hit. The setting transports us from Paris to Kendalls hometown in California, where the model roams the boulevards of Los Angeles and beaches of Malibu alongside a horse thats emblematic of the brand. In line with the latter, the atmosphere in The Ride reflects the liberty of the seventies which inspired the Artistic Director, Sophie Delafontaine, to design a Longchamp SpringSummer 2019 readytowear collection, unveiled last September during New York Fashion Week. , Longchamp, KendallJenner