BBC Inside. Facebook: Zuckerbergs 100 Billion Dollar Gamble (2012)
Movies In English Genre: Documentary Emily Maitlis revisits her exploration of the social network investigating how bosses plan to earn the billions of dollars new investors will expect when it is floated on the stock market thisb month. With contributions by founder Mark Zuckerberg and some of the company s senior executives, Maitlis examines how Facebook can build its advertising business from the personal information its users provide, without losing their trust.
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