Melinda French Gates: What nonprofits can learn from Coca Cola

At TEDxChange, Melinda Gates makes a provocative case for nonprofits taking a cue from corporations such as CocaCola, whose pluggedin, global network of marketers and distributors ensures that every remote village wants and can get a Coke. Why shouldn t this work for condoms, sanitation, vaccinations too TEDTalks is a daily video podcast of the best talks and performances from the TED Conference, where the world s leading thinkers and doers give the talk of their lives in 18 min