Could Lionel Messi Supercharge Professional Soccer In The U. S

Messimania has swept the nation, drawing crowds to soldout stadiums to witness the 36yearold in action. Messi merchandise is in high demand, and Apple attributes a surge in Apple TV+ subscribers to his Major League Soccer presence. The MLS aims to harness Messi s popularity as the U. S. prepares to cohost the 2026 FIFA World Cup. Watch the video above to find out whether Messi wearing the Inter Miami jersey until 2025 could supercharge professional soccer in the U. S. Produced by: Anuz Thapa Supervising Producer: Jeff Morganteen Narration: Jordan Smith Additional Footage: Getty Images, Major League Soccer Subscribe to CNBC: Subscribe to CNBC TV: About CNBC: From Wall Street to Main Street to award winning original documentaries and Reality TV series, CNBC has you covered. Experience special sneak peeks of your favorite shows, exclusive video and more. Co